Her Problem:

• She feels alone
• She encounters relentless marketing promoting abortion
• She feels forced to make a quick decision
• She knows few options beyond abortion
• She has medical questions and concerns

Her Solution: 

The Option Line contact center answers cries for help 24/7/365, provides bilingual service every hour, and connects with 1,100 abortion shoppers each day providing them with immediate care and connecting them to life-affirming pregnancy help. Since 2003, more than 5 Million women have contacted Option Line for help.

You have an opportunity to bring hopeful messages about options, resources, and the value of a child to key influencers.

• The average woman is uninformed about life-affirming pregnancy options when abortion shopping
• Help prepare her influencers with critical language that supports her and encourages life decisions
• We need to combat the increased selling of abortion by Big Media
• Potential Reach = Nearly 100M for each Cable-TV commercial and digital campaign